One day I went to my neighbourhood shopping centre and was curious to see that they had set-up two competitive cooking utensils promotional stands side-by-side. One was promoting the “Supor” brand and the other was promoting the “ASD” brand. Down the line, I would eventually buy a “Supor” wok but at that time I had no brand preferences. The two stalls were holding cooking demonstrations and product talks for their respective brands. Sales was not conducted at these counters, only the promotional activities. But still I thought that it would have been better to have a bigger distance between them as this seemed a little awkward.
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